Multivariate testing allows you to trial several components of your website at the same time within a live environment.
D&W are the UK’s leading full service multivariate testing provider. Passionate about our clients, our works and our results we are driven by data that can be used to add value to your online business.
We focus on testing elements with your live site to find out what works best for your brand. It’s a bit like giving you the opportunity to look over the shoulder of your customers and see what they do. Whether you’re updating content, promoting offers, creating landing pages or simply reacting within your market, you will be able to offer your users the best service, experience and results whilst staying ahead of the competition.
Multivariate testing works by splitting and driving the website traffic to different variations of a page,the tool then determines which variation has performed best.
Multivariate testing is an area of high growth within internet marketing, helping website owners ensure that the most is achieved when visitors land on their site. Digital & Wise have partnered with SiteSpect to provide our clients with solid and scientific grounds, allowing you to replace content that’s not working with content that does.
Want to know what can be tested with MVT? Basically, if you can see it we can test it! Through the use of MVT experiments, the possibilities are virtually limitless!!
SiteSpect provide the world’s only non-intrusive web optimisation solution enabling marketers to rapidly perform AB, Multivariate Testing and mobile optimisation on all your sites and landing pages without having to implement page tags or change your site in any way.
This is a powerful tool that allows you to:
That’s why we are the UK Partners of SiteSpect as the trusted choice of leading online businesses to improve the user experience, increase conversions, and drive revenues.
It was important for us that we chose a supplier that could deliver not only the tools but the full service management to help improve the online offering… by introducing this technology into the business we hope to be able to make changes that will improve the operational efficiencies of the site almost immediately, making a real difference to our customers. - Paul McDermott, Head of Ecommerce, Speedo International
To find out more about our Multivariate Testing service using SiteSpect get in touch.